Our Story

DogCherie was inspired by witnessing love. Watching dogs transform stingy houses into homes, and ordinary people into families. I have seen wonders happen when a rescue dog finally makes it all the way to deep sleep in his kennel, when an anxious pup finds the comfort of his favorite nook beside a window, when an elderly companion needs a little extra support to remain comfortable. 

We chose the name DogCherie because every dog is our 'cherie' (our darling, our treasure) and we believe they deserve to be treated that way. Choosing anything for DogCherie is always guided by one thought: dogs ask very little from us, maybe, just to be part of something, to be comfortable, to be loved. They take note when we notice them. They can tell the difference between being carelessly thrown down and deliberately picked. 

That moment when a person's whole face lights up as they speak about their dog or when they pick especially carefully for a bed on which their companion will be curled up for many long hours-it is in those moments of pure dedication that I found my purpose.

I want DogCherie to be the place UK dog owners turn to when they’re looking for comfort, reliability, and a little touch of style for their pets.DogCherie is about acknowledging that bond. Every single soft blanket, carefully designed bed, and joyful toy are ways of expressing what every dog lover knows by heart: these are not pets. These are family. And family deserves the best.

Get in Touch
Have questions or just want to share your dog’s story? We’d love to hear from you.
📧 contact@dogcherie.co.uk